Online Casinos Must Offer More Honest Advice

When you meet new people for the very first time trust is an important factor. You should think about it. What should you do if your goal is to buy a home, get a new computer, or plan to host a special dinner with your spouse? Ask your friends and family for their help. Asking for help with a house is a common practice. You can ask anyone, from agents to family members and friends. It’s a good idea. It’s a large investment. It also has a negative impact on your life. The wrong house will remind you every time that you enter the front door.

What about intimate experiences such as dinner with your partner? Don’t take any advice, and you will end up choosing the wrong type restaurant for a anniversary or birthday. It won’t be a romantic evening.

Casino Genie, an independent online gambling aggregator, published surprising results in its recent survey. Online casinos lose thousands of customers daily, this is the bottom line.

Jon Hingston (Client Satisfaction Manager, Casino Genie) says, “Our survey involving 2,500 online players from over 100 casinos revealed that players are looking for a more personal experience. Trust is one of the key elements to that personal service. Trust is essential for players. Although this will make it more expensive for casinos to manage, the rewards will far outweigh the costs. According to the survey results, customers are more likely to stay with a casino that delivers on their expectations 5 times longer than if they don’t get what they expected. We now need to learn how casinos can provide this great experience. “.

So trust is important. This is not about self-deprecating gamblers looking to win big. No. Hingston says, “The majority of players have never heard of gambling.” It is not uncommon for people to feel intimidated by the game’s complexity, confusing language and lack of understanding . You must be ‘your friend,’ if you want online casinos to win advocates for your life. Don’t be like your schoolmate who taught English cricket or baseball to you without laughing at it. That way, you both can enjoy the game even more.

Casino Genie only surveyed 1,400 players who played online casinos for less than 12 consecutive months. Only 24% remained loyal to one online casino. Over 62% gambled at four or more casinos.

Interestingly, of those who gambled for longer than 12 months, 48% still had four or more casinos. Alarmingly, 78% of players who have gambled for more than 12 months cite poor customer service as the reason for their erratic behavior. Only 4% found sites they were 100% loyal to. Here is the amazing fact. Each one of these 100 customers stated that they stayed loyal to their casino because of their’superb’ customer service. It’s amazing, isn’t it? Why isn’t your casino like that?

The ‘Top 20’ casinos were not visited by any of these 100 gamblers. Smaller casinos are becoming more efficient, quicker to respond and playing boutique games in an effort to compete in this industry. And this is beginning to show its effects.

Let’s move on to trust. Another number that was derived from the survey. 82% said they would play at an online casino if it was recommended by a friend. 68% of those surveyed said they would consider trying a new online gambling site if they were referred by friends.